Core Values and Fundamental Behaviors

YKK employees give their thoughts about our Core Values and Fundamental Behaviors

  • 2021-06-14 Issue 201 - Fundamental Behavior 24 - Be an ambassador

    2021-06-14 Issue 201 - Fundamental Behavior 24 - Be an ambassador

    When we express enthusiasm and genuine praise about the things we do, the products we create, or how we run our business with strong ethics, then we can create new ambassadors in the organization.

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  • 2021-06-07 Issue 200 - Fundamental Behavior 23 - Give back

    2021-06-07 Issue 200 - Fundamental Behavior 23 - Give back

    I challenge all of you to find a way to give back, whether it is through volunteering, donating to a special cause, or uplifting someone in a time of need.

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  • 2021-05-31 Issue 199 - Fundamental Behavior 22 - Take pride in our appearance

    2021-05-31 Issue 199 - Fundamental Behavior 22 - Take pride in our appearance

    Whether it’s our personal appearance, our facilities, or work areas, our appearance is always the first impression on team members, business partners and in many cases customers.

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  • 2021-05-24 Issue 198 - Fundamental Behavior 21 - Be a lifelong learner

    2021-05-24 Issue 198 - Fundamental Behavior 21 - Be a lifelong learner

    When we are willing learners, the process becomes daily and natural, and we find knowledge in nature, in interactions with other people, through books and electronic devices, and in experience.

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  • 2021-05-17 Issue 197 - Fundamental Behavior 20 - Pay attention to the details

    2021-05-17 Issue 197 - Fundamental Behavior 20 - Pay attention to the details

    Paying attention to the details allows us to catch mistakes or defects before they become bigger problems.

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  • 2021-05-10 Issue 196 - Fundamental Behavior 19 - Be proactive

    2021-05-10 Issue 196 - Fundamental Behavior 19 - Be proactive

    With proactive thinking, one has the ability to anticipate possible scenarios (negative or positive) and create a plan of action to overcome potential obstacles and/or distractions.

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  • 2021-05-03 Issue 195 - Fundamental behavior 18 - Take ownership

    2021-05-03 Issue 195 - Fundamental behavior 18 - Take ownership

    We can all develop a lifelong love of learning and continue to learn about things that aren’t under our direct control.

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  • 2021-04-26 Issue 194 - Fundamental Behavior 17 - Practice blameless problem-solving

    2021-04-26 Issue 194 - Fundamental Behavior 17 - Practice blameless problem-solving

    Once you find the root cause, it’s time to move on right away to the “blameless phase” – that’s where problems actually get fixed.

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  • 2021-04-19 Issue 193 - Fundamental Behavior 16 - Provide meaningful appreciation

    2021-04-19 Issue 193 - Fundamental Behavior 16 - Provide meaningful appreciation

    It is very easy to get caught up in our daily activities and forget to show appreciation to those around us, especially those that help make our jobs possible.

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  • 2021-04-12 Issue 192 - Fundamental Behavior 15 - Listen to understand

    2021-04-12 Issue 192 - Fundamental Behavior 15 - Listen to understand

    the time we spend is not wasted, but rather a rewarding process leading to better performance in our daily lives

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  • 2021-04-05 Issue 191 - Fundamental Behavior 14 - Invest in relationships

    2021-04-05 Issue 191 - Fundamental Behavior 14 - Invest in relationships

    This past year was very challenging for most of us. Many of us had a hard time not being able to see our families, friends, or coworkers in person for a long time and it still continues.

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  • 2021-03-29 Issue 190 - Fundamental Behavior 13 - Be a team player

    2021-03-29 Issue 190 - Fundamental Behavior 13 - Be a team player

    Leaning on others and at the same time giving them the best of yourself is the key to more easily achieve everything you set out to do as a team

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  • 2021-03-22 Issue 189 - Fundamental Behavior 12 - Seek improvement in everything

    2021-03-22 Issue 189 - Fundamental Behavior 12 - Seek improvement in everything

    We can no longer manage our business the way we did 30, 20, even 10 years ago. It is imperative that we find areas to improve in order to keep up and be able to respond faster.

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  • 2021-03-15 Issue 188 - Fundamental Behavior 11 - Innovate

    2021-03-15 Issue 188 - Fundamental Behavior 11 - Innovate

    Innovation is a call to courage because it asks the individual to challenge the status quo and be decisive, proactive, reliable and accountable for change.

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  • 2021-03-08 Issue 187 - Fundamental Behavior 10 - Be process driven

    2021-03-08 Issue 187 - Fundamental Behavior 10 - Be process driven

    Being process driven allows us to break down processes in an orderly manner and find a place to start.

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  • 2021-03-01 Issue 186 - Fundamental Behavior 9 - Honor commitments

    2021-03-01 Issue 186 - Fundamental Behavior 9 - Honor commitments

    I challenge everyone to reconsider the past and your ways of doing things and please re-think the present and your future. Change and innovation is essential for survival in a pandemic business world.

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  • Fundamental Behavior 8 – Make Customers a Priority

    Fundamental Behavior 8 – Make Customers a Priority

    We are able to contribute to the local communities where we operate to help our communities grow and prosper...but this only happens if our customer chooses our company over all the others.

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  • 2021-02-15 Issue 184 - Fundamental Behavior 7 - Clarify expectations then respond quickly

    2021-02-15 Issue 184 - Fundamental Behavior 7 - Clarify expectations then respond quickly

    This fundamental behavior says “Avoid misunderstanding by discussing expectations upfront.” Make notes when visiting customers and during meetings and discussions to avoid misunderstanding. At the...

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  • 2021-02-08 Issue 183 - Fundamental Behavior 6 - Lead by Example

    2021-02-08 Issue 183 - Fundamental Behavior 6 - Lead by Example

    I am excited for this opportunity to talk about this week’s Fundamental Behavior and I hope you will be excited too to get your week going. Why am I excited? It is because of the possibility of...

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  • 2021-02-01 Issue 182 - Fundamental Behavior 5 - Embrace Diversity

    2021-02-01 Issue 182 - Fundamental Behavior 5 - Embrace Diversity

    Since joining YKK Japan in 2004, I have worked in various countries and regions, starting in China in 2007, Vietnam and Cambodia in 2012, India in 2016, and the United States in 2018. I have come...

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